Privacy Policy

1. INTRODUCTION

TAOS recognizes the importance of protecting the privacy of your personal data. We have instituted strict policies and security measures to protect the information you provide us. Below is the Privacy Policy for our website hosted at https://www.taosliving.com ("our website").

 

2. HOW WE USE YOUR PERSONAL DATA 

1. We may process data about your use of our website ("usage data"). The usage data may include your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation paths, as well as information about the timing, frequency and pattern of your service use. The source of the usage data is Google Analytics. This usage data may be processed for the purposes of analyzing the use of the website and services. The legal basis for this processing is our legitimate interests, namely monitoring and improving our website and services.
2. We may process your account data ("account data"). The account data may include your name and email address. The source of the account data is you. The account data may be processed for the purposes of operating our website, providing our services, ensuring the security of our website and services, maintaining back-ups of our databases and communicating with you. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business.
3. We may process your information included in your personal profile on our website ("profile data"). The profile data may include your name, address, telephone number, email address, profile pictures, gender, date of birth, relationship status, interests and hobbies, educational details and employment details. The profile data may be processed for the purposes of enabling and monitoring your use of our website and services. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business.
4. We may process your personal data that are provided in the course of the use of our services ("service data"). The service data may include name, address, telephone number, email address, profile pictures, gender, date of birth, relationship status, interests and hobbies, educational details and employment details. The source of the service data is you. The service data may be processed for the purposes of operating our website, providing our services, ensuring the security of our website and services, maintaining back-ups of our databases and communicating with you. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business.
5. We may process information that you post for publication on our website or through our services ("publication data"). The publication data may be processed for the purposes of enabling such publication and administering our website and services. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business.
6. We may process information contained in any enquiry you submit to us regarding goods and/or services ("enquiry data"). The enquiry data may be processed for the purposes of offering, marketing and selling relevant goods and/or services to you. The legal basis for this processing is consent.
7. We may process information relating to transactions, including purchases of goods and services, that you enter into with us and/or through our website ("transaction data"). The transaction data may include your contact details, your card details and the transaction details. The transaction data may be processed for the purpose of supplying the purchased goods and services and keeping proper records of those transactions. The legal basis for this processing is the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract and our legitimate interests, namely our interest in the proper administration of our website and business.
8. We may process information that you provide to us for the purpose of subscribing to our email notifications and/or newsletters ("notification data"). The notification data may be processed for the purposes of sending you the relevant notifications and/or newsletters. The legal basis for this processing is consent.
9. We may process information contained in or relating to any communication that you send to us ("correspondence data"). The correspondence data may include the communication content and metadata associated with the communication. Our website will generate the metadata associated with communications made using the website contact forms. The correspondence data may be processed for the purposes of communicating with you and record-keeping. The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business and communications with users.
10. We may process any of your personal data identified in this policy where necessary for the establishment, exercise or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure. The legal basis for this processing is our legitimate interests, namely the protection and assertion of our legal rights, your legal rights and the legal rights of others.
11. We may process any of your personal data identified in this policy where necessary for the purposes of obtaining or maintaining insurance coverage, managing risks, or obtaining professional advice. The legal basis for this processing is our legitimate interests, namely the proper protection of our business against risks.
12. In addition to the specific purposes for which we may process your personal data set out in this Section 2, we may also process any of your personal data where such processing is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.
13. Please do not supply any other person's personal data to us, unless we prompt you to do so.

 

3. PROVIDING YOUR PERSONAL DATA TO OTHERS

1. We may disclose your personal data to any member of our group of companies (this means our subsidiaries, our ultimate holding company and all its subsidiaries) insofar as reasonably necessary for the purposes, and on the legal bases, set out in this policy.
2. We may disclose your personal data to our insurers and/or professional advisers insofar as reasonably necessary for the purposes of obtaining or maintaining insurance coverage, managing risks, obtaining professional advice, or the establishment, exercise or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.
3. We may disclose your name and address to our suppliers or subcontractors identified at www.taosliving.com/brand insofar as reasonably necessary to facilitate the fulfillment of an order you have placed at our website.
4. Financial transactions relating to our website and services will be handled by our payment services providers, PayPal or Braintree. We will share transaction data with our payment services providers only to the extent necessary for the purposes of processing your payments, refunding such payments and dealing with complaints and queries relating to such payments and refunds. You can find information about the payment services providers' privacy policies and practices at https://www.braintreepayments.com/en-gb/legal/braintree-privacy-policy and https://www.paypal.com/en/webapps/mpp/ua/privacy-full.
5. We may disclose your enquiry data to one or more of those selected third party suppliers of goods and services identified on our website for the purpose of enabling them to contact you so that they can offer, market and sell to you relevant goods and/or services. Each such third party will act as a data controller in relation to the enquiry data that we supply to it; and upon contacting you, each such third party will supply to you a copy of its own privacy policy, which will govern that third party's use of your personal data.
6. In addition to the specific disclosures of personal data set out in this Section 3, we may disclose your personal data where such disclosure is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person. We may also disclose your personal data where such disclosure is necessary for the establishment, exercise or defense of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

 

4. INTERNATIONAL TRANSFERS OF YOUR PERSONAL DATA

We may share your data with our selected suppliers, who may process your data in countries both inside and outside of the EU/EES when performing functions on our behalf as set out in section 3 above.

 
If you have subscribed to membership with TAOS, we will share your contact details and information on previous purchases and shopping preferences with our affiliated companies both inside and outside of the EU/EEA (please see further under section 3). 

Please note that countries outside of the EU/EEA may not provide an adequate level of protection for your personal data. TAOS has however taken appropriate safeguards to ensure that the receiving parties of your data in countries outside of the EU/EEA shall provide an adequate protection of your data. Such safeguards may be that the receiving party has joined the Privacy Shield (if the receiving party is a company established in the United States) or that the receiving party has signed so called standard data protection clauses adopted by the EU Commission. Please contact us at hello@taosliving.com if you want further information on what safeguards have been taken and if you want a copy of such safeguards.

 

5. RETAINING AND DELETING PERSONAL DATA

1. We will retain your personal data as follows:
1. personal data will be retained for a maximum period of 6 years following your last order.
2. In some cases we may hold your personal data even if you have not placed an order. In such cases, we will determine the period of retention based on the following criteria:
1. the period of retention of users who have not placed an order will be 12 months since their last engagement with us. That is to say if you have not opened an TAOS email in a 12-month period we will remove your from all marketing lists.
3. Notwithstanding the other provisions of this Section 5, we may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

 

6. YOUR RIGHTS

1. You may instruct us to provide you with any personal information we hold about you; provision of such information will be subject to:
1. the payment of a 10€ fee; and
2. the supply of appropriate evidence of your identity for this purpose, we will usually accept a photocopy of your passport certified by a solicitor plus a copy of a utility bill showing your current address.
2. We may withhold personal information that you request to the extent permitted by law.
3. You may instruct us at any time not to process your personal information for marketing purposes.
4. In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt out of the use of your personal information for marketing purposes.

 

7. COOKIES AND AUTOMASTIC INFORMATION GATHEWRING TECHNOLOGIES

Non-Personal Information (including aggregate, technical or demographic information) can also be collected through the standard operation of our internet servers and logs as well as other automatic data collection tools such as “cookies” and other similar technologies, and may be provided by us or one of our third party service provider. A “cookie” is a small text file that is recorded either temporarily or persistently on your hard drive and that a website can use in order to recognize visitors who revisit a website so as to facilitate their ongoing access to and use of the website. Information we may collect through cookies and other similar technologies includes your browser type, language preference, operating system, referring website (if applicable), the name and type of device, the operating system of your device, your geographic location, the date and time of each user visit or request, the message boards or other discussion forums you visit, and the TAOS service endpoints that you accessed or visited during your use of the Services. We may gather the information we collect from each user and perform statistical analysis of the aggregated information, including analysis about the behavior of visitors to our website. You may prevent our use of cookies to collect Non-Personal information about you by adjusting the option that is available in most web browsers to deny or accept cookies. Recognize, however, that cookies may be necessary in order to provide certain features requested by many users, such as the customized delivery of certain information.

 

8. COOKIES THAT WE USE

We use cookies for the following purposes:

1. authentication - we use cookies to identify you when you visit our website and as you navigate our website (cookies used for this purpose are: taosliving.com);
2. status - we use cookies [to help us to determine if you are logged into our website (cookies used for this purpose are: taosliving.com);
3. personalization - we use cookies to store information about your preferences and to personalize the website for you (cookies used for this purpose are: taosliving.com;
4. security - we use cookies as an element of the security measures used to protect user accounts, including preventing fraudulent use of login credentials, and to protect our website and services generally (cookies used for this purpose are taosliving.com);
5. advertising - we use cookies to help us to display advertisements that will be relevant to you (cookies used for this purpose are: Post Affiliate Pro, Google, Adroll);
6. analysis - we use cookies to help us to analyze the use and performance of our website and services (cookies used for this purpose are: Google Analytics);
7. cookie consent - we use cookies to store your preferences in relation to the use of cookies more generally (cookies used for this purpose are: taosliving.com).

 

9. COOKIES USED BY OUR SERVICE PROVIDERS

1. Our service providers use cookies and those cookies may be stored on your computer when you visit our website.
2. We use Google Analytics to analyze the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google's privacy policy is available at: https://www.google.com/policies/privacy
3. We may publish Google AdSense interest-based advertisements on our website. These are tailored by Google to reflect your interests. To determine your interests, Google will track your behavior on our website and on other websites across the web using cookies.

 

10. MANAGING COOKIES

11. INFORMATION SECURITY

We utilize a number of information security measures to safeguard your Personal Information (for example, your Personal Information will be stored behind a firewall, and no passwords are ever stored in plain text; instead, we store passwords behind an encryption algorithm, and we use SSL for encryption purposes). Unfortunately, however, no data transmission over the Internet, and no method of data storage can be guaranteed to be completely secure.  Therefore, while we strive to use commercially acceptable means to protect your Personal Information, we do not guarantee its security.

 

12. CHANGES TO THIS POLICY

TAOS may modify or update this Privacy Policy periodically with or without prior notice by posting an updated Privacy Policy on our website or as part of our Services. You can always check the “Last Updated” date at the top of this document to see when the Privacy Policy was last changed.  We encourage you to check this Privacy Policy from time to time. Your continued use of our website and/or Services following the posting of an updated Privacy Policy constitutes your consent to the contents of such Privacy Policy. We may also notify you of changes to this policy by email. IF YOU DO NOT AGREE TO FUTURE CHANGES TO THIS PRIVACY POLICY, YOU MUST STOP USING OUR WEBSITE AND SERVICES AFTER THE EFFECTIVE DATE OF SUCH CHANGES. Please note that upon leaving the Services, any Privacy Policy in effect immediately prior to your leaving shall continue to be binding on you

 

13. QUESTIONS

To ask questions about our Privacy Policy, obtain more information, review your Personal Information, or to lodge a complaint, contact us at hello@taosliving.com

 

Our Privacy Policy was last updated on August 09, 2019.